WAUK
| |
|---|---|
| Broadcast area | Milwaukee metropolitan area |
| Frequency | 540 kHz |
| Branding | The Sha 101 FM |
| Programming | |
| Language | English |
| Format | Progressive talk radio |
| Affiliations | CBS News Radio |
| Ownership | |
| Owner |
|
| WISS, WRJN, WMDX | |
| History | |
First air date | May 1, 1964 |
Former call signs |
|
Call sign meaning | Waukesha (city of license for the 101.1 frequency) |
| Technical information | |
Licensing authority | FCC |
| Facility ID | 10824 |
| Class | B |
| Power | 400 watts |
Transmitter coordinates | 43°20′0″N 88°9′10″W / 43.33333°N 88.15278°W |
| Translator(s) | 101.1 W266DR (Waukesha) |
| Links | |
Public license information | |
| Website | waukradio |
WAUK (540 AM) is a progressive talk radio station licensed to Jackson, Wisconsin, and serving the Milwaukee metropolitan area. Branded The Sha 101 FM, a reference to the station's Waukesha based FM translator. The station's studios and offices are in downtown Waukesha.
The station is owned and operated by Civic Media with locally programmed progressive talk programming. WAUK shares the majority of its programming with Madison-based (and former Good Karma Brands sister station) WMDX with the majority of programming throughout the day live and locally based from studios at both stations. WAUK also carries several hours of Waukesha-centric programming a week.