WHOC
| Broadcast area | Philadelphia, Mississippi Neshoba County, Mississippi | 
|---|---|
| Frequency | 1490 kHz | 
| Branding | "1490AM and 93.7FM WHOC" | 
| Programming | |
| Format | News/Talk/Sports | 
| Ownership | |
| Owner | WHOC, Inc. | 
| WWSL | |
| History | |
| First air date | July 31, 1948 | 
| Technical information | |
| Licensing authority | FCC | 
| Facility ID | 72308 | 
| Class | C | 
| Power | 1,000 Watts day and night | 
| Transmitter coordinates | 32°45′52.0″N 89°7′48.0″W / 32.764444°N 89.130000°W | 
| Links | |
| Public license information  | |
| Webcast | WHOC Webstream | 
| Website | WHOC Online | 
WHOC is a News/Talk/Sports formatted broadcast radio station. The station is licensed to Philadelphia, Mississippi and serves Philadelphia and Neshoba County in Mississippi. WHOC is owned and operated by WHOC, Inc. WHOC has carried that callsign since its inception.