WLOO

Analog: 35 (UHF, 2003–2009)
Digital: 41 (UHF, until 2018)

WLOO
Vicksburg–Jackson, Mississippi; United States;
City	Vicksburg, Mississippi
Channels	Digital: 36 (UHF); Virtual: 35;
Branding	My 35 The Loo
Programming
Affiliations	35.1: MyNetworkTV; for others, see § Subchannels;
Ownership
Owner	Tougaloo College
Operator	American Spirit Media via JSA (certain services are provided by Gray Media via SSA)
Sister stations	WDBD, WLBT
History
Founded	October 1, 1996
First air date	September 29, 2003
Former call signs	WUFX (2003–2013)
Former channel number(s)	Analog: 35 (UHF, 2003–2009); Digital: 41 (UHF, until 2018);
Former affiliations	Fox (2003–July 2006); The WB (July–September 2006);
Call sign meaning	Tougaloo
Technical information
Licensing authority	FCC
Facility ID	84253
ERP	950 kW
HAAT	582 m (1,909 ft)
Transmitter coordinates	32°12′49.9″N 90°22′56.5″W / 32.213861°N 90.382361°W
Links
Public license information	Public file; LMS;
Website	www.tougaloo.edu/wloo

WLOO (channel 35) is a television station licensed to Vicksburg, Mississippi, United States, serving the Jackson area as an affiliate of MyNetworkTV. Owned by Tougaloo College, it has a joint sales agreement (JSA) with Fox affiliate WDBD (channel 40, owned by American Spirit Media). Both stations, in turn, are controlled under a shared services agreement (SSA) by Gray Media, owner of NBC affiliate WLBT, channel 3 (with Gray providing limited engineering support to WLOO). The three stations share studios on South Jefferson Street in downtown Jackson; WLOO's transmitter is located on Thigpen Road southeast of Raymond, Mississippi.