WLTZ

WLTZ (channel 38) is a television station in Columbus, Georgia, United States, affiliated with NBC and The CW Plus. It is owned by SagamoreHill Broadcasting, which maintains a shared services agreement (SSA) with Gray Media, owner of ABC affiliate WTVM (channel 9), for the provision of certain services. Gray also operates Fox affiliate WXTX (channel 54) under a separate SSA with owner American Spirit Media. WLTZ's studios and transmitter are located on NBC 38 Drive off Buena Vista Road on the east side of the city. Master control and most internal operations are based at WTVM and WXTX's shared studios on Wynnton Road (GA 22) in the Dinglewood section of Columbus.

WLTZ went on the air in 1970 as WYEA-TV. An NBC affiliate from its first day on air, it has spent most of its history in a distant third in local news ratings in the Columbus market, despite attempts from several owners—most notably locally based insurer American Family Corporation, then former Savannah mayor Julius Curtis Lewis Jr.—to improve the situation. Under Lewis, the station changed its call letters to the present WLTZ in 1981 but saw no change in its fortunes. The station aired no regular local newscasts at all from 1993 to 2007. Present owner SagamoreHill bought the station in 2007 and returned limited local newscasts to the station soon after, opening a full-fledged news department in 2012. This latest attempt at local news ended in 2020, when it began airing newscasts produced by WTVM.