WRDG

WRDG
Atlanta, Georgia; United States;
Broadcast area	Atlanta metropolitan area
Frequency	96.1 MHz (HD Radio)
Branding	96.1 The Beat
Programming
Language	English
Format	Urban contemporary
Subchannels	HD2: WWPW simulcast; HD3: Adult contemporary "Peach";
Affiliations	Premiere Networks
Ownership
Owner	iHeartMedia; (iHM Licenses, LLC);
Sister stations	WBIN; WBZW; WBZY; WUBL; WWPW;
History
First air date	December 2, 1960
Former call signs	WGAA-FM (1960); WKLS (1961–1977); WKLS-FM (1977–1989); WEOA (1989); WKLS (1989–2012); WWPW (2012–2024);
Call sign meaning	Similar to that of previous simulcaster WRDA (now WBZY); moved over from now-WBZW
Technical information
Licensing authority	FCC
Facility ID	11275
Class	C0
ERP	100,000 watts
HAAT	330 meters (1,080 ft)
Transmitter coordinates	33°48′27.00″N 84°20′26.00″W / 33.8075000°N 84.3405556°W
Links
Public license information	Public file; LMS;
Webcast	Listen live; HD2: Listen live; HD3: Listen live;
Website	961thebeat.iheart.com; HD2: power1053.iheart.com; HD3: power1053.iheart.com/hd2/;

WRDG (96.1 FM) – branded as 96.1 The Beat – is a commercial urban contemporary radio station licensed to Atlanta, Georgia. Owned by iHeartMedia, the station serves the Atlanta metropolitan area. The WRDG studios are located in Atlanta's Upper Westside district inside the Works ATL development, while the station transmitter resides in nearby North Druid Hills. Besides a standard analog transmission, WRDG broadcasts over three HD Radio channels, and is available online via iHeartRadio.