WUBG (AM)

WUBG
Broadcast areaGreater Boston
Frequency1570 kHz
BrandingLa Pantera 105.3 FM and 1570 AM
Programming
LanguageSpanish
FormatHispanic rhythmicLatin popreggaetonregional Mexican
Ownership
OwnerCosta-Eagle Radio Ventures Limited Partnership
OperatorCosta Media Boston LLC
History
First air date
December 22, 1963 (1963-12-22)
Former call signs
  • WMLO (1963–1979)
  • WBVD (1979–1984)
  • WNSH (1984–2012)
  • WMVX (2012–2017)
  • WCCM (2017–2018)
Call sign meaning
"Big" (former format)
Technical information
Licensing authority
FCC
Facility ID22798
ClassD
Power
  • 44,000 watts (day)
  • 140 watts (night)
Transmitter coordinates
42°40′26.3″N 71°11′24.2″W / 42.673972°N 71.190056°W / 42.673972; -71.190056 (WUBG)
Translator(s)105.3 W287CW (Methuen)
Links
Public license information
WebcastListen live
Websitewww.lapanteraboston.com

WUBG (1570 kHz) is a Spanish Latin pop and reggaeton, and regional Mexican station licensed to serve Methuen, Massachusetts. It has an FM translator, W287CW, at 105.3 MHz. The station is called "La Pantera". The WUBG transmitter is located in Andover, while W287CW's transmitter is in Medford. The station is owned by Costa-Eagle Radio Ventures Limited Partnership—a partnership between Pat Costa and The Eagle-Tribune. Under a local marketing agreement, WUBG is programmed by Costa Media Boston LLC, a similarly-named but separate company controlled by Jose Villafañe.