WUMR (FM)

WUMR
Broadcast areaDelaware Valley
Frequency106.1 MHz (HD Radio)
BrandingRumba 106.1
Programming
LanguageSpanish
FormatSpanish contemporary hits
SubchannelsHD2: Smooth jazz "Philly’s Smooth Jazz"
AffiliationsPremiere Networks
Ownership
Owner
History
First air date
November 11, 1959 (1959-11-11)
Former call signs
  • WQAL (1959–1970)
  • WWSH (1970–1984)
  • WZGO (1984–1986)
  • WTRK (1986–1987)
  • WEGX (1987–1993)
  • WJJZ (1993–2006)
  • WISX (2006–2022)
Call sign meaning
scrambling of "Rumba"
Technical information
Licensing authority
FCC
Facility ID53973
ClassB
ERP22,500 watts
HAAT226.0 meters (741.5 ft)
Transmitter coordinates
40°04′58.3″N 75°10′52.6″W / 40.082861°N 75.181278°W / 40.082861; -75.181278 (WUMR)
Links
Public license information
Webcast
Websiterumba1061.iheart.com

WUMR (106.1 FM, "Rumba 106.1") is a commercial Spanish contemporary hit radio station that is licensed to serve Philadelphia, Pennsylvania, and is owned by iHeartMedia. The WUMR studios are located in the neighboring community of Bala Cynwyd, while the station transmitter resides in nearby Wyndmoor.

In addition to a standard analog transmission, WUMR broadcasts using two HD Radio channels, and is available online via iHeartRadio.