WWF trademark dispute

The WWF trademark dispute involved the World Wide Fund for Nature (WWF) against the World Wrestling Federation (WWF) who had violated a prior agreement over usage of the "WWF" initials.

On April 17, 2000, the Fund commenced proceedings in the High Court of Justice in England against the Federation, citing breaches of an international agreement, as the Fund was based in Switzerland, and the Federation was based in the United States. The court ruled in favor of the Fund on August 10, 2001, and the Federation announced they had abandoned their second appeal attempt in the House of Lords on May 6, 2002, renaming to World Wrestling Entertainment (WWE).

On May 16, 2002, WWE chairman Vince McMahon appeared on TSN's Off the Record with Michael Landsberg, stating that wrestling's international expansion in the 1990s, as well as the advent of the Internet, had created unforeseen challenges when the Federation and the Fund initially agreed on the use of the "WWF" initials in 1989.

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