Whistles (company)

Whistles
Company typeSubsidiary
IndustryFashion
Founded1976
Headquarters
London
,
England
Number of locations
40+ stand-alone stores(August 2022)
ProductsClothing, Accessories
ServicesPersonal Styling
Number of employees
501-1000(August 2022)
ParentFoschini Group
Websitewww.whistles.co.uk

Whistles is a women's contemporary fashion brand with more than 40 stores and 60 concessions in the UK, USA, Europe, Hong Kong, and Australia. It was founded in 1976 by Lucille and Richard Lewin.

In January 2008, Jane Shepherdson, former Topshop director, signed a deal to purchase a 20 per cent stake in Whistles and was appointed as chief executive.

The brand was scheduled to unveil its relaunch days before Lehman Brothers collapsed. It survived the subsequent global economic recession of 2008-2009, during which one of its largest backers, Baugur, went bankrupt.

In March 2016, Whistles and its then-46 shops were bought by the South African retailer, Foschini Group.