William D. Lutz

William D. Lutz
Born (1940-12-12) December 12, 1940
Racine, Wisconsin
Alma materDominican College of Racine, Marquette University, University of Nevada, Reno
Scientific career
FieldsLinguistics
InstitutionsRutgers University-Camden

William D. Lutz (/lʌts/; born December 12, 1940) is an American linguist who specializes in the use of plain language and the avoidance of doublespeak (deceptive language). He wrote a famous essay The World of Doublespeak on this subject as well as the book Doublespeak  His original essay and the book described the four different types of doublespeak (euphemism, jargon, gobbledygook, and inflated language) and the social dangers of doublespeak.

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