Wolfgang Prinz

Wolfgang Prinz
Born24 September 1942
NationalityGerman
Alma materUniversity of Münster
Known forThe common coding theory
AwardsGottfried Wilhelm Leibniz Award of the German Research Foundation
Scientific career
FieldsCognitive Psychology
InstitutionsMax Planck Institute (professor, director)

Wolfgang Prinz (born 24 September 1942) is a German cognitive psychologist. He is the director of the Max Planck Institute for Human Cognitive and Brain Sciences in Leipzig, Germany, and an internationally recognized expert in experimental psychology, cognitive psychology and philosophy of mind. He is the founder of the common coding theory between perception and action that has a significant impact in cognitive neuroscience and social cognition.