World Branding Awards
| World Branding Awards | |
|---|---|
| Awarded for | Excellence in branding |
| Location | Kensington Palace, London; Hofburg Palace, Vienna; The Plaza, New York |
| Presented by | World Branding Forum |
| Hosted by | David Croft, Olivia Wayne, Moody McCarthy, Stuart Freeman |
| Act(s) | Ben Hanlin |
| First award | 2014 |
| Winners | List of World Branding Awards winners |
| Most wins | Apple, British Airways, Barclays, Coca-Cola, HSBC, McDonald's, Visa |
| Website | awards |
The World Branding Awards is an international award presented to global and national brands for their work and achievements in branding. The World Branding Forum, based in London, organises the awards.
There are three tiers of awards. A Global Award is presented to international brands, a Regional Award is presented to brands that are the top in several countries in a particular geographic region, and a National Award is presented to brands from participating countries. The awards trophy is on display at the Museum of Brands, Packaging & Advertising in London. The award's Brand of the Year logo is a registered trademark.
The 2015, 2016, 2017, and 2018 award ceremonies took place at Kensington Palace in London.
In 2017, the first Animalis Edition, an award ceremony dedicated to pet and animal branding, was held in the Hofburg Palace in Vienna. It is the world's largest animal and pet branding awards ceremony. The second Animalis Edition was held at the same venue in 2019.
In 2018, the Americas Edition of the awards, dedicated to the Americas and the Caribbean, was held at The Plaza on Fifth Avenue in New York City.