Play-Doh
Logo used since 2015 A can of green Play-Doh | |
| Type | Modelling clay |
|---|---|
| Invented by | Kay Zufall Brian Joseph McVicker Bill Rhodenbaugh |
| Company | Kutol (1955) Rainbow Crafts (1956–1971) Kenner (1971–1991) Hasbro (1991–present) |
| Country | United States |
| Age range | 2+ |
| Availability | 1956–present |
| Slogan | Fun to play with, not to eat |
| Official website | |
Play-Doh, also known as Play-Dough, is a modeling compound for young children to make arts and crafts projects. The product was first manufactured in Cincinnati, Ohio, United States, as a wallpaper cleaner in the 1930s. Play-Doh was then reworked and marketed to Cincinnati schools in the mid-1950s. Play-Doh was demonstrated at an educational convention in 1956 and prominent department stores opened retail accounts.
Advertisements promoting Play-Doh on influential children's television shows in 1957 furthered the product's sales. Since its launch on the toy market in the mid-1950s, Play-Doh has generated a considerable amount of ancillary merchandise such as the Fun Factory.