WRUF-FM
| Broadcast area | Gainesville - Ocala | 
|---|---|
| Frequency | 103.7 MHz (HD Radio) | 
| Branding | Country 103.7, The Gator | 
| Programming | |
| Format | Country | 
| Subchannels | HD2: WRUF simulcast (ESPN Radio) | 
| Affiliations | Compass Media Networks Premiere Networks Westwood One | 
| Ownership | |
| Owner | University of Florida | 
| WUFT-TV WUFT-FM WRUF-LD WRUF (AM) | |
| History | |
| First air date | 1948 | 
| Call sign meaning | Radio from the University of Florida | 
| Technical information | |
| Licensing authority | FCC | 
| Facility ID | 66575 | 
| Class | C1 | 
| ERP | 100,000 watts | 
| HAAT | 234 meters (768 ft) | 
| Transmitter coordinates | 29°42′34.00″N 82°23′40.00″W / 29.7094444°N 82.3944444°W | 
| Links | |
| Public license information  | |
| Webcast | Listen Live | 
| Website | 1037thegator.com | 
WRUF-FM (103.7 MHz) is a radio station broadcasting a country music format in Gainesville, Florida. It is owned by the University of Florida. While the university is a non-profit organization owned by the State of Florida, WRUF-FM and its AM sister station 850 WRUF, are operated as commercial radio stations, in contrast to co-owned NPR member station 89.1 WUFT-FM, a non-commercial outlet. The studios and offices are in Weimer Hall on Stadium Road in Gainesville.
WRUF-FM is a Class C1 FM station. It has an effective radiated power (ERP) of 100,000 watts, the maximum for most FM stations. The transmitter tower is off NW 53rd Avenue at Devil's Millhopper Geological State Park.