Postfeminism

Postfeminism (alternatively rendered as post-feminism) is an alleged decrease in popular support for feminism from the 1990s onwards. It can be considered a critical way of understanding the changed relations between feminism, femininity and popular culture. The term is sometimes confused with subsequent feminisms such as fourth-wave feminism, postmodern feminism, and xenofeminism.

Research conducted at Kent State University in the 2000s narrowed postfeminism to four main claims: support for feminism declined; women began hating feminism and feminists; society had already attained social equality, thus making feminism outdated; and the label "feminist" has a negative stigma.